Facebook launches Brand Collabs search engine for sponsoring creators – TechCrunch

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Facebook wants to help connect brands to creators so they can work out sponsored content and product placement deals, even if it won’t be taking a cut. Confirming our scoop from May, Facebook today launched its Brand Collabs Manager. It’s a search engine that brands can use to browse different web celebrities based on the
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Facebook demands advertisers have consent for email/phone targeting – TechCrunch

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Facebook is hoping to avoid another privacy scandal by adding new accountability and transparency requirements for businesses that use its Custom Audiences too to target you with ads based on your email address or phone number. Starting July 2nd, advertisers will have to declare whether contact info uploaded for ad targeting was collected with proper
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Facebook finally monetizes Marketplace with ads from users and brands – TechCrunch

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Twenty months after launching its Craigslist competitor, Marketplace, and relentlessly promoting it with placement in the main navigation bar, Facebook will start earning money off its classifieds section. Facebook today begins testing Marketplace ads in the U.S. that let average users pay to “Boost” their listing to more people through the News Feed. While they’re
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Facebook and Instagram launch US political ad labeling and archive – TechCrunch

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Facebook today revealed that it’s chosen not to shut down all political ads because that could unfairly favor incumbents and candidates without resources to buy pricey TV ads. Instead, it’s now launching its previously announced “paid for by” labels on political and issue ads on Facebook and Instagram in the U.S. and its publicly searchable
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Facebook Stories reveals 150M daily viewers and here come ads – TechCrunch

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After 14 months of silence since launching, Facebook Stories has finally announced a 150 million daily active user count for its Snapchat Stories clone. And now it’s time to earn some money off it. Facebook Stories will start testing its first ads today in the U.S., Mexico and Brazil. They’re 5- to 15-second video ads
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Facebook beats in Q1 and boosts daily user growth to 1.45B amidst backlash – TechCrunch

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Amongst massive criticism over data privacy, Facebook showed the resiliency of its advertising machine by beating Wall Street’s $11.41 billion revenue estimate in its Q1 2018 earnings report by raking in $11.97 billion in revenue with $1.69 EPS compared to the $1.35 estimate. Facebook added 48 million daily active users to hit 1.449 billion, up
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A flaw-by-flaw guide to Facebook’s new GDPR privacy changes – TechCrunch

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Facebook is about to start pushing European users to speed through giving consent for its new GDPR privacy law compliance changes. It will ask people to review how Facebook applies data from web to target them with ads, and surface the sensitive profile info they share. Facebook will also allow European and Canadian users to
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The psychological impact of an $11 Facebook subscription – TechCrunch

Comments Off on The psychological impact of an $11 Facebook subscription – TechCrunch

Would being asked to pay Facebook to remove ads make you appreciate their value or resent them even more? As Facebook considers offering an ad-free subscription option, there are deeper questions than how much money it could earn. Facebook has the opportunity to let us decide how we compensate it for social networking. But choice
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