ACCENTURE, advertorial, jeggings. The competition for ugliest portmanteau is fierce. Few constructions, though, can match “bleisure” for barbarousness. For the uninitiated, the word is a blend of business and leisure. But ugly as it is, it exists for a reason: the practice of adding a few days of pleasure to a work trip is becoming increasingly popular.
The latest research to bear this out was released this week by the Global Business Travel Association. Its survey of North American business travellers found that 37% had extended a work trip to include some leisure within the past year. This, typically, might mean stetching a break in a city into the weekend, possibly shipping in the family to join the fun. Often, such travellers will stay in the same hotel for the duration, making up the extra cost themselves.